MARC JACOBS

Bold New York Sensitivity, Overwhelming the Market with Data We translated Marc Jacobs' unique avant-garde and bold design philosophy into digital market-optimized business tactics. While capturing the attention of trendsetters with high-sensitivity, visual-centric creative content that modernly reinterprets the house's intense archive, we deployed performance marketing based on thorough metric analysis to drive brand awareness expansion and explosive sales growth for the brand's own online mall. Bold Philosophy Digital Translation Trendsetter Visual Targeting Metric-Based Performance Marketing Concurrent Awareness & Sales Growth