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Centellian24

Performance / Design

Client동국제약
IndustryBeauty
Year2025
DirectorGX Group

The High-Functional Heritage of Skin Science, Proven Through Intuitive Visual Metrics We translated the unrivaled product power of Centellian24, which condenses Dongkook Pharmaceutical's skin science technology, into a definitive purchase induction mechanism for the digital market. By building a high-sensitivity performance design archive that visually maximizes raw material reliability and dramatic before-and-after effects, we immediately captured users' attention within the feed. We designed layouts and copy that penetrate the consumer psychology of high-involvement targets sensitive to cosmetic ingredients and efficacy, explosively driving own mall sales conversion rates through flexible design variations tailored to real-time response metrics. Skin Science Tech Purchase Translation High-Sensitivity Before-and-After Archive Ingredient-Sensitive Target Layout Copy Real-Time Variant Conversion Explosion

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